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“You create
the challenge; ASA will create the solution.”
David Gray, ASA
Founder
ASA
Sponsorship
ASA sponsorship
is available at the tournament, league, and “ASA all sport” level, depending upon
the level of commitment a company or brand is prepared to make. Because of creative
and unique partnerships with organizations such as leagues, associations, tournaments,
etc., ASA is capable of providing the highest level of flexibility in developing
customized sponsorship and advertising packages that truly speak to specific objectives
and needs. ASA solutions can:
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Generate brand awareness and build market share in a key, hard-to-reach demographic
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Drive traffic to retail locations.
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Strengthen brand image through direct alignment with family-oriented organizations
and sports.
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Leverage grassroots exposure to reach prospective customers in meaningful, memorable
ways.
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Conduct sampling programs in a protected environment with guaranteed audience.
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To ensure that ASA’s audience accepts and acknowledges the sponsor as a supporter
of their personal experiences, ASA makes every attempt to integrate the sponsor
into the ASA experience so that good will is cultivated while building strong consumer
loyalty.
ASA Sponsorship Benefits
Depending upon the level
of support, various ASA sponsorship benefits are available and may include:
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ASA Commemorative Destination Guidebook
– advertising space, bounce back coupons that can be tracked for ROI using sophisticated
bar coding technology, and travel map branding are all available.
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Interactive ASA Website Space – make
a statement while reaching tens of thousands of athletes and their families monthly.
For more information on ASA’s website advertising opportunities, please click here
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ASA email and web-based advertising and communications
– reach this highly desirable audience through targeted, immediate and cost-effective
blasts, e-newsletters and pre-travel notices generated by ASA.
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On-Site Tournament Banners– ASA sponsorship
may include grass roots, on-site branding opportunities.
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Content Sponsorship– become a credible
source of information for more than 150,000 ASA Member families while providing
a public service to young athletes. Sponsors are needed in the areas of nutrition,
exercise, general health, injury avoidance, teenage issues (i.e. stress and time
management for teens and families, peer pressure, etc.), drug and alcohol (including
tobacco) avoidance, automotive/road safety, entertainment ideas for families, and
more.).
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On-Site Sampling and Specialty Promotions
– deliver a company or brand in a powerful, tangible way to amateur sports audiences
at games and tournaments.
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Take advantage of the opportunity to reach over a million athletes and families
during an average competition cycle. We look forward to working with you to support
amateur athletics in the U.S. and Canada!
To view a few sample
sponsorship case studies that show how ASA sponsorship benefits and packages can
specifically address strategic challenges in the marketplace, please, click here.
For additional information,
and to have an ASA sponsorship professional contact you directly to discuss opportunities,
please contact sponsorasa@bookasa.com or call 800.506.4189
from the US or 888.586.5461 from Canada.
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