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“You create the challenge; ASA will create the solution.”
David Gray, ASA Founder
ASA Sponsorship
ASA sponsorship is available at the tournament, league, and “ASA all sport” level,
depending upon the level of commitment a company or brand is prepared to
make. Because of creative and unique
partnerships with organizations such as leagues, associations, tournaments, etc.,
ASA is
capable of providing the highest level of flexibility in developing customized sponsorship
and advertising packages that truly speak to specific objectives and needs. ASA
solutions can:
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Generate brand awareness and build market share in a
key, hard-to-reach demographic.
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Drive traffic to retail locations.
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Strengthen brand image through direct alignment with
family-oriented organizations and sports.
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Leverage grassroots exposure to reach prospective customers
in meaningful, memorable ways.
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Conduct sampling programs in a protected environment
with guaranteed audience.
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To ensure that ASA’s
audience accepts and acknowledges the sponsor as a supporter of their personal experiences,
ASA makes every attempt to integrate the sponsor into the ASA experience so that
good will is cultivated while building strong consumer loyalty.
ASA Sponsorship Benefits
Depending upon the level
of support, various ASA sponsorship benefits are available and may include:
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ASA Commemorative
Destination Guidebook – advertising space,
bounce back coupons that can be tracked for ROI using sophisticated bar coding technology,
and travel map branding are all available.
- Interactive ASA Website
Space – make a statement while reaching
tens of thousands of athletes and their families monthly. For more information on ASA’s website
advertising opportunities, please click here
- ASA email and web-based advertising and communications – reach this highly desirable
audience through targeted, immediate and cost-effective blasts, e-newsletters and
pre-travel notices generated by ASA.
- On-Site Tournament Banners – ASA sponsorship may include grass roots, on-site branding
opportunities.
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Content Sponsorship
– become a credible source of information
for more than 150,000 ASA Member families while providing a public service to young
athletes. Sponsors are needed in the
areas of nutrition, exercise, general health,
injury avoidance, teenage issues (i.e. stress and time management for teens and
families, peer pressure, etc.), drug and alcohol (including tobacco) avoidance,
automotive/road safety, entertainment ideas for families, and more.).
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On-Site Sampling and
Specialty Promotions – deliver a company
or brand in a powerful, tangible way to amateur sports audiences at games and tournaments.
Take advantage of the opportunity to reach
over a million athletes and families during an average competition
cycle.
We look forward to working with you to support amateur athletics
in the U.S. and Canada!
To view a few sample
sponsorship case studies that show how ASA sponsorship benefits and packages can
specifically address strategic challenges in the marketplace, please, click here .
For additional information,
and to have an ASA sponsorship professional contact you directly to discuss opportunities,
please contact sponsorasa@bookasa.com or call 800.506.4189
from the US or 888.586.5461 from Canada.
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